Sylvain Lazarus,Gila Walker: Anthropology of the Name

Anthropology of the Name


Description

Translated by Gila Walker for the first time into English, Anthropology of the Name is French thinker Sylvain Lazarus' response to the intellectual caesura of May 1968. Taking up thought, politics, and the name, Lazarus presents an original doctrine on the nature of politics and the relationship of politics to thought. Whereas most theoreticians of politics start with their ideas on its specific empirical objects - its institutions, such as parties, or its structures, such as the state - Lazarus analyzes politics from within itself. Lazarus' discussion is divided into two parts: a general methodology and a series of case studies. He fiercely argues that politics is a thought with its own field and categories, distinct from political science, economics, history, or philosophy. Politics, Lazarus drives home, is not a permanent feature of society: it is rare and sequential.

As Seth Godin showed in this controversial book, great marketers don't talk about features or even benefits. Instead, they tell a story--a story we "want" to believe, whether it's factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Commemorating the 50th anniversary of the artist's birth, this book is the intended to be a faithful posthumous execution of the project. Containing a wealth of unpublished materials, and representing a decade of work and research, it promises to be the definitive book on the artist's life and work. Beginning with his very first collages and early subway tags - including many heretofore unseen photographs of the first ephemeral Anthropology of the Name ebook pdf chalk drawings - through the development of the iconic graphic work now synonymous with his name, the book follows his meteoric rise to international stardom and worldwide recognition. Completely unprecedented in its scope, this volume documents everything from sketches to unedited interviews; personal snapshots to party invitations, bringing to life an extraordinary decade in art and history.


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Author: Sylvain Lazarus,Gila Walker
Number of Pages: 344 pages
Published Date: 27 Oct 2015
Publisher: Seagull Books London Ltd
Publication Country: Greenford, United Kingdom
Language: English
ISBN: 9780857422309
Download Link: Click Here
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